Since you are reading this post I guess you have already read the Part I of the same post. You can check it out once more here. Though getting popular and engaging users in Social Networks takes time, it is not impossible. The only thing that you should keep in mind is not to give up and take action. Enrich your knowledge and move forward with small steps at a time.
In the last post we saw about how to engage users successfully in facebook and today we are going to explore the ways of engaging users successfully in Twitter. Just like facebook everyone is very much familiar with twitter as this is the second largest Social Network after facebook. However, it works in a bit different way than facebook and hence needs different set of tactics to successfully stir up conversation and engage your followers or audiences.
Basics To Consider Before Engaging With Followers In Social Networks
There are certain basic things that you must consider before engaging with followers on twitter as these things not only helps to increase your authority but also catalyze the engagement that is going to take place.
Consider Creating A Unique Background Image In Twitter:
When you try to make people follow you, try to make the background unique and beautiful so people remember you. This makes your account brandable, and people tend to follow back more than when having a default background. Check out our twitter page here for more idea.
Include Your Details In The Background Image If Possible:
Many a time your tweet reaches such remote place that you might not have also expected. Adding your details on the back ground such as email, website and contact no can really boost the chances of increasing business.
Write A Catchy Introduction Line
It is very important to include your most important information and make them catchy in the short description area, as most of the people will read it and decide whether to follow you or not based upon that. So go ahead and make something that will grab their eyeballs and give them something distinct.
Use Proper Image Which Describes Your Brand
Keeping an avatar with a default twitter egg is a big no no. Go ahead and upload a clearly visible picture of yourself or in case you are promoting your brand upload the logo symbol. No one likes to follow eggs and bots. This is very important part to build trust among your audience so do not overlook it.
So let’s go ahead jump onto the topic and see how we can engage twitter followers and stir up a great conversation.
Twitter has been really the power house of information. Most of the breaking news comes here first than anywhere else just because of its simplicity. You can check below in the video why in the first place twitter was created and what the thoughts behind its inception .
1. Never Follow To Get Back Followers
Everyone does this one, I really do not find it hard to admit, and even I did it. But as I discover twitter more and more, I come to know the mistakes I made and will guide you so you do not make those same mistakes again.
When you follow users keeping in mind they will follow you back as a courtesy, you really do not benefit much out of it. Just increasing the number of followers will not give you an edge in engaging with them. If you don’t trust me check out any big blog or brand and see the ratio of their followers to the following. You will come to know how true I am. So why it does not help? Just because, they follow you out of courtesy and don’t pay any attention when you send a tweet down your timeline. These kind of followers will only dilute your effort of effective engaging.
2. Give Your Users A Reason To Follow You
Do you really think users should follow you? Off course “Yes” right? Can you find the reasons “Why”? Now there you go, if you can find, be sure enough even your audiences will too. Really not getting the idea here?
For every action there is a “Cause and a Reason”, so we need to give the reason to your users. It can be anything that provides value to them. It can be unusual advices for developing their business through your business niche blog or free quality graphics to download through your designing blog or anything that has value to them in their real life. Once you can target that area you should not have a difficulty in getting followers.
3. Funnel Audiences To Your Twitter Follow Page
The best way to get followers is to funnel your users to the twitter follow page. It ensures you have a precisely targeted group of audiences to your niche. Think how much difference it can make when you tweet out the new service you just launched, which is related to your niche.
The way to do that is by urging users to follow you back during giveaways, shares and other gatherings. Several plug-in are available now a day to help you with the purpose and it should not be an issue.
4. Tweet Useful And Broadly Shareable Content
I mentioned this point also in the Part I of the post. It is very important to share broadly sharable content in any Social Network. So it can be shared or retweeted by anyone. Also make sure to use the “Via” option in twitter as its of great use and really spreads your brand name beyond your imagination.
5. Publicly Thank Followers Who Retweets Your Posts.
It’s a very good habit to thank followers for their contribution, and its best to do that publicly instead of using the DM feature, as that will inspire more users to share your contents next time. Choose a time at the end of the day and thank all of them together.
6. Maintain A Schedule And Frequency Of Tweeting.
Maintaining a proper schedule and frequency of tweeting really helps to increase the engagement as users would be aware of the time of your tweeting and might keep a look on timeline if they like updates from you. If you do not maintain a schedule you will miss that opportunity to interact with them.
Also make sure you do not bombard the time line of your followers, if you do so, be sure they will run away in no time. Update or tweet at decent time intervals, and don’t overdo it. This will make sure you get a good response from the audiences.
Given these points if you are able to follow regularly, it will turn into a habit. The path is not easy, but don’t let it boggle you down. You had been a “Winner” since your birth. Always remember its persistence that helps river to cut through solid rocks not strength. So “Act” on it and in no time you will find yourself in a different level, in engaging with your target audiences in the Social networks. Do share your insights about the post and share your stories in the comment section. Also do consider liking the posts in social media sites.